Customer Behaviour Technology Pioneers Open European Office

Atlanta, GA - July 6, 2006

Brickstream®, a leader in understanding customer behaviour within a bricks-and-mortar environment, has opened a European office in Newbury, Berks and named Steve Forrest as their head of European business development. Forrest brings with him many years experience of retail operations, store development, trade marketing, and supply chain. Prior to joining Brickstream, he worked for companies such as Safeway, RHM Foods, and IRI Software, where he was business development director; responsible for establishing and managing successful sales channels across EMEA. He also spent time as senior account manager at Yantra and European sales director at Wesupply.

Having an office in the United Kingdom allows Brickstream to better serve its existing UK and European clients. Additionally, it provides support for its rapidly expanding roster of retail clients. Chief Executive Officer, Steve Jeffery says, “Brickstream has always had key personnel in the United Kingdom. However, an established base of operations, along with Steve Forrest’s leadership positions us to meet our client’s growing demands.

Where

72-73 Bartholomew Street
Newbury
Berkshire
RG14 5DU
United Kingdom
Tel: +44 (0) 1635 556453
Fax: +44 (0) 1635 522227

Brickstream® offers the only comprehensive and automated customer behaviour measurement solution for brick-and-mortar outlets. Using discreet video and sensor technology along with patented BehaviorIQ™ software, Brickstream captures, transforms, and analyzes customer activity data and converts it into actionable business knowledge for management. Analysis of customer behaviour, including where they go, how long they wait, and what they do, enables brick-and-mortar outlets to improve the customer experience to drive profitable sales growth through more effective service, marketing and sales strategies.

Brickstream is headquartered in Atlanta, GA, USA, and serves retailers, retail banks, and consumer packaged goods manufacturers throughout North America and Europe. The Brickstream solution was developed over the last decade and is protected by numerous patents.

Contact

Brickstream Corporation
Leigh Canavan
404-249-8183
leigh.canavan@brickstream.com